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Date/Time: Thursday, November 29, 2012, 8:30 AM (PT)/11:30 AM (ET)
Speaker: Dr. Robert Chandler, Director of the Nicholson School, University of Central Florida

Social media is a tool that has really only been around for a few years, but it is already pervasive in many parts of society and business. Surprisingly, a recent Everbridge study found that almost 60% of crisis communications professionals do not have plan on how they will include Social Media in their communications. Only 25% plan to use social media as an input to improve situational intelligence.

In this webinar communications expert Dr. Robert Chandler, author of the book Emergency Notification, will share 5 common social media communications pitfalls and the simple steps you can take to overcome them quickly. In this free webinar you will learn:

How to overcome 5 common social media communication pitfalls
Where to include social media in your Communications Lifecycle
How to identify what social media keywords are most important to you
Which 3 message maps to use when you communicate using social media
Why you need to practice your social media communications before you really need them
Tips on how to use social media interactively to improve situational intelligence