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Risk Assessment is the second stage in the Everbridge Six Stages of a Crisis white paper series. This phase determines how an organization responds to a crisis. In the moments after an incident occurs or is reported, your crisis response team activates the emergency response plan and notifies target audiences. Clear communication and sustained information exchange are required during this phase, in order to assess the seriousness of the threats and extent of the risk.
In this paper, Dr. Robert Chandler summarizes five key recommendations for ensuring your communications during the risk assessment phase are clear, efficient and impactful – when it matters most.
The Six Stages of a Crisis: Stage Two
The Risk Assessment Phase