Give Your Notification System a Day Job

group-collaboration2.pngDate/Time: Thursday, March 15, 2018, 2:00 PM (ET)/11:00 AM (PT)
Speaker:
Michael Parker, communications specialist and retired commander with the Los Angeles County Sheriff's Department

Agencies throughout the country are successfully engaging their communities by utilizing their notification systems for non-emergency scenarios. This strategy can build trust, increase opt-ins, and give operators more familiarity with their notification system for when urgent issues occur.

On March 15th, 2018, at 2 PM Eastern, join Mike Parker, communications specialist and retired commander with the Los Angeles County Sheriff's Department, as he highlights ways agencies have used Everbridge Nixle for more than just emergency management. Discover use cases such as:

  • Calendaring events – plan ahead
  • Special events - parades, Halloween...
  • Internal notification
  • Police recruitment
  • Predictable events - traffic alerts, photos...
  • What to say when there's nothing to say
  • Answers to your questions
Generating more utility out of a notification system is a powerful way to increase community engagement, and to justify your time and budget, so join us on March 15th for Give Your Notification System a Day Job and expand the use by your agency!

Register for the webinar:


Michael Parker created and implemented the internal and external communications and social media strategy for the Los Angeles County Sheriff's Department (LASD) from 2009-2014, and again in 2015. After 32 years of service, he retired in 2017 as Commander of the LASD Personnel and Training Command. In 2012, he received the "Community Preparedness Heroes Award" from FEMA, and in 2013 he received the "Community Preparedness and Resilience Champions of Change Award" from The White House. 

In 2017 and in many prior years he presented on Crisis Communications at the International Association of Chiefs of Police (IACP) and National Sheriffs' Association (NSA) Conferences, as well as Harvard Law School's Labor and Worklife Program. He is now an independent communications, recruitment and management consultant and President of The Parker Group. www.theparkergroup.org

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